Lane Crawford - "The Sneaker Room"
From city strolls to triathlon sprints, sneakers have infiltrated performance, lifestyle and daily wear. From No-Nonsense Shoppers, Ultra-in-the-know Hypebeasts, to Fanatical Fashionistas, everyone has and are buying them. The Sneaker Room: Providing a forum and canvas with which to discuss the most inclusive (and exclusive) category on the market: Sneakers. A youthful and social media minded approach capturing the trending tags and insider lingo of the industry.
Client : Lane Crawford HK
Sneaker Box design.
Photos by : SDB of AGAINST LAB
Cloakwork in HONG KONG, October 2016.
Filmed and edited by : SDB of AGAINST LAB
Song Credit : Alexander Spit - This Party Is Dead Anyways.